Upon cursory inspection, the DollarDays website appears to be as American as Chicken McNuggets. After all, the site’s name is not RupeeDays or YenDays, and there’s a U.S. flag peeking out from the banner on the home page. Since its debut in 2001, the Scottsdale, Ariz.-based online wholesaler and closeout-goods vendor has been distributing a wide array of low-cost merchandise to dollar stores, gift shops and other discount retailers, the vast majority of them in the U.S. All of the 300,000 products available on the site are sourced in the U.S., too.
DollarDays CEO Marc Joseph is not exactly leaving those American roots behind—but he is expanding his root system. Joseph, who founded the site because he thought the cost efficiencies of Internet-based distribution “would give small businesses a chance to play on a level playing field with the big guys,” today is growing his e-commerce business by using the Internet to go global.