News from DollarDays, the country's premier wholesaler

Using the Loss Leader Principle- Build Your Presence

Posted by admin on Feb 16, 2011 2:42:52 AM

As a small business owner, you’re no doubt acquainted with the marketing principle of using a “loss leader” to draw additional potential customers to your business. Companies have continued to use this strategy of offering a free or extremely discounted item in order to entice shoppers, who will hopefully continue shopping at your establishment or on your website. The resulting increase in sales will, in most cases, not only make up for the “loss” you took on the initial offer, but also gain new customers and the potential for future sales.

This principle can be easily applied to online marketing and used to build a base of loyal customers for your website. Some initial effort will be required to set the campaign in motion, but the results will be well worth it.
For our purposes, we are going to apply the loss leader strategy to help you build or increase your email list.

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Topics: Small Business Advice

Business Owners Save Money With Balance Transfer Offers

Posted by admin on Feb 15, 2011 4:40:37 AM

This is a guest post by Jeff Weber

Consumers have taken advantage of balance transfer offers for years. The opportunity to move high interest credit card balances to an account with more favorable terms can save hundreds or even thousands of dollars. The same concept can be used by business owners looking to manage their credit card debt. Small business owners in particular are susceptible to credit card debt as in many cases this is the first source of funding for business expenses.

Banks are not always willing to work with a start-up or untested business, therefore many entrepreneurs find themselves using their credit cards to pay for business expenses. Doing so can quickly result in a balance which even a successful small business is unable to pay off in full. Debt can destroy a business just as quickly, if not more so than an individual’s personal finances. For this reason, all credit card users would benefit by learning how to lower debt balances with balance transfer offers.

Trading Debt for Debt

How does moving the debt on one card to another help you eliminate your debt faster? The same way a consolidation loan can help you reduce your debt quicker. By moving your balance to an account with lower interest rates and more favorable conditions, more of your payment will be applied to the principal, thus reducing you debt faster. To be successful using this strategy, you must take the time to crunch the numbers to make sure your new account offers a significant savings.

Comparing Offers

To gain the maximum benefit from balance transfer offers you must first understand the basic principles of credit card management. High interest rates result in higher monthly interest charges. It is the addition of high interest charges to an existing balance which makes it difficult for credit card users to pay off high balances. Keep in mind that transferring balances generally comes at a cost, to include balance transfer fees, account set-up fees, annual fees and any of the other fees typically associated with a credit card account. The fees and interest rates will vary from offer to offer, therefore careful consideration must be given to each before deciding if this is the right move for your business.

Drawbacks of Moving Debt Balances

When done correctly, accepting a balance transfer offer that provides better terms and conditions over your current account can certainly help eliminate debt faster. As with most matters concerning money, there are potential drawbacks to this strategy. Individuals who transfer high interest debt to a new, lower interest account must avoid incurring debt on the old high interest account. The purpose of moving your balance to a new account is to gain the benefits of a lower interest rate. Unfortunately, some credit card users have been known to transfer the balance to a new account, only to turn around and rack up new charges on the older account. This of course defeats the purpose of a balance transfer offer in that the user has effectively doubled their debt.

Business owners who are looking to reduce interest charges and take control of their credit card debt may find their solution in balance transfer offers, as long as they are not trading in one problem for another.

Jeff Weber writes about saving money with balance transfer credit cards at SmartBalanceTransfers.com, a website designed to educate consumers about the benefits of using a 0% APR balance transfer to reduce debt expenses.

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Topics: Frugal Living Tip

Start Up Your Own Community

Posted by admin on Feb 7, 2011 4:25:04 AM

http://www.youtube.com/watch?v=rVY7Qkuw-m0
Starting on February 7th 2011, we’ll be donating $500 in merchandise to the local entrepreneur with the most mentions on our Facebook wall! The winner will also be featured on the DollarDays website and blog.

Click here for more information

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Topics: contest

Alternative Funding for the Small Business

Posted by admin on Feb 1, 2011 8:46:04 AM

Launching a new business entails comprehensive planning, unwavering ambition and implementing appropriate financial strategies. With determination and persistence, the aspiring entrepreneur will certainly succeed, however; maintaining and managing the small business can be a daunting task. Many small businesses, especially new businesses, will encounter monetary difficulties such as inadequate working capital and inability to pay vendors. A steady cash flow and obtainable funding is imperative to keep a business afloat and ensure its continuous growth. There are many financing options available for the small business when additional funding is essential. Since most small businesses will experience complications when trying to obtain funding through the conventional bank loan, many will opt for alternative funding options such as the Merchant Cash Advance, Invoice Discounting and Accounts Receivable Factoring.

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Topics: Small Business Advice

10 Years Old and a Chance to Win Some Cash!

Posted by admin on Feb 1, 2011 4:26:38 AM

That's right! DollarDays has turned 10 years old and we're ready to celebrate by offering our visitors a chance to win some cold hard cash.

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Topics: contest

Easy SEO for Small Business Owners

Posted by admin on Jan 31, 2011 3:07:50 AM

Establishing a web presence is a vitally important marketing tool for most businesses, but it’s just the first step. Potential customers have to be able to find your site. That’s where SEO (Search Engine Optimization) comes into play. SEO is the process of giving search engines the right type of information to help them rank your site above the others jockeying for the top spot. These tips will give you a head start in becoming a strong contender.

SEO is based on keywords, the terms an individual enters into a search box when looking for information. So you’ll need to create a list of keywords or phrases that someone might use to find the services or products your business promotes. Be as specific as possible and keep in mind that you will need a separate set of keywords for every page in your website. It can be helpful to check out the sites of competitors who rank highly with the search engines and learn what keywords they use.

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Topics: Small Business Advice

Wholesale Week in Review

Posted by admin on Jan 28, 2011 8:40:04 AM

Business Trends 2011

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Topics: Week in Review

Top 5 Gifts Not To Give Her For Valentine's Day

Posted by admin on Jan 26, 2011 2:58:32 AM

Valentine's Day is right around the corner and, as usual, most guys are getting ulcers wondering what to give their lady that she won't throw at them. Some guys have a problem thinking romantic, which is what their lady wants to see on this one day given to romance. Ideas are all around, thanks to retailers, but many guys want to think of something personal and special for their lady and still need ideas. If asking other women for advice, such as the girls in the office for instance, beware you might get what they would like to see instead of an idea for the woman you know so well. Here is a list of things not to give her and hopefully, an idea will occur to you.

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Topics: Frugal Living Tip

How to Treat Your Employees Right

Posted by admin on Jan 25, 2011 8:43:41 AM

Small business owners spend a lot of time and effort looking for ways to cut corners and find ways to add a few dollars onto the profit margin. What they overlook is their most valuable assets: their employees. If employees aren’t happy working for you it really doesn’t matter how much money you’re making or how much work you’re generating. Disgruntled employees can sink the best of ships with waste, poor attitudes, and discourteous customer service. Though you can’t fix everyone, here are a few tips on how to make your good employees even better. After all, happy employees are what makes your business a success.

The first thing to remember when relating to your employees is that respect is a two-way street. If you expect someone who is working for you to respect you as the boss you’re going to have to give it back. Mutual respect invites your employees to be loyal to you as opposed to just giving the job lip service when you happen to be looking. Respect begins with how you view your employees. Each one is an important person, a valued part of your organization, and someone you never talk down to.

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Topics: Small Business Advice

Creating a Marketing Plan

Posted by admin on Jan 24, 2011 3:05:03 AM

Too often businesses open their doors fully expecting a large customer base to suddenly appear. In reality, it is up to the business owner to draw the customers in. The key to growing and maintaining a profitable small business is developing an effective marketing plan, complete with the following components.

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Topics: Small Business Advice

Wholesale Everything for Everyone

DollarDays is compassionate

You may just think we are the premier online wholesaler, but we do so much more than delivering small business, non-profits and consumers the best possible margins on over 300,000 wholesale products.

We are proud of our commitment to:

  • Our 5% Giveback Program, where we donate 5% of your order to a non-profit you choose!
  • Each month, we donate $5,000 worth of merchandise to a cause that our fans nominate via Facebook.

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