DollarDays’ Nonprofit Purchasing Index Reports Top 10 Most-wanted Items for the Holiday Season

DollarDays today released its first Nonprofit Purchasing Index (NPI), which reveals nonprofits’ top 10 most-wanted goods for the holiday season. Based on nearly 12 years of purchasing data, the NPI highlights the products most frequently purchased from DollarDays by the company’s nonprofit partners. Since 2007, DollarDays has processed more than 141,000 orders with over 56 million products for nonprofit organizations.

This year, the most-ordered products on the NPI are personal care items, which include soap, deodorant, lotions and oral care essentials. DollarDays has sold more than 22 million personal care items to nonprofit organizations since starting to aggregate its purchasing data. This category represents nearly 22% of all nonprofit orders for the holiday season and 40% of total units sold.

“Personal care items are used by organizations across the country because they’re critically needed by so many, allowing them to focus on their core missions while saving time and money,” said Shelly Chaney, Vice President and General Manager of DollarDays. “The items also provide basic necessities that meet a variety of needs for homeless shelters, people who have been forced to leave their homes because of a natural disaster, or for basic personal care needs. When nonprofits buy from DollarDays, they can be assured they’re purchasing quality products.”

Rounding out the top five on the NPI are holiday-themed items (15%), such as gift-wrapping supplies, decorations and books; toys and games (14.7%); winter accessories (12.6%); and clothing (7.4%).

Chaney added, “Nonprofit soften get unwrapped donations and have holiday-themed celebrations. DollarDays offers inexpensive gift-wrapping supplies and decorations to make sure they can provide wrapped gifts and affordable celebrations during the season.”

No. 3 on the NPI is toys and games. DollarDays is a wholesale toys destination, selling 8.2 million toys to nonprofits since 2007. Recently, DollarDays partnered with the U.S. Marines Toys for Tots Program to provide personal assistance for more than 800 Toys for Tots Coordinators across the country. DollarDays’ 2018 holiday toy catalog also gives organizations like Toys for Tots convenient access to the right toys for kids of all ages.

The complete list of the top 10 most-wanted products for nonprofits based on DollarDays’ NPI is as follows:

  1. Personal Care
  2. Holiday & Party Supplies
  3. Toys & Games
  4. Winter Accessories
  5. Clothing
  6. Socks
  7. Food
  8. Blankets
  9. Baby Care
  10. Hygiene Kits

“Our partners such as United Way, Salvation Army, Good360, Catholic Charities and Rotary receive a high volume of product donations leading up to the holidays. In some cases, the contributions don’t meet all of their needs, so they use donation dollars to purchase items that fill the gaps,” explained Chaney. “This is where DollarDays comes in. We provide a wide variety of affordable products that help our partners stretch their dollars so they can help as many people as possible.”

As a leading supplier of wholesale goods for the past 18 years, DollarDays has collected a significant amount of data that the company shares with its partners and uses to improve its own operations. This information helps DollarDays’ customers track their spending habits, refine their processes, monitor cost savings, identify new opportunities and maximize their donation dollars. DollarDays also plans to use its extensive data resources to publish a variety of procurement reports.

“Selling products is only part of who we are,” said Chaney. “We’ve collected a wealth of data over the years, which our nonprofit partners use to help extract trends down to the product and regional levels. We share this information in an easy-to-understand and visual way so if our partners have questions, they can quickly find answers and discover new ways to assess their projects and achieve their missions.”

About DollarDays
Founded in 2001, DollarDays is the leading supplier of wholesale goods for nonprofits, businesses and betterment organizations. By sourcing affordable products, backed by exceptional service and meaningful community engagement, we strive to inspire and empower our customers to accomplish their missions to improve the lives of people around the world. Recognized as the City of Phoenix Mayor’s Office “2018 Product Exporter of the Year” and Internet Retailer Magazine’s “B2B E-commerce Marketer of the Year” for 2016 and 2017, DollarDays is headquartered in Phoenix, Arizona. For more information, visit www.dollardays.com.

15 ways to celebrate the 4th of july under $10

15 Ways to Celebrate the 4th of July Under $10

The Fourth of July is a popular time to gather with friends and loved ones—and spend money.

In 2015, Americans spent $3.6 million on flags and $257.8 million on fireworks. Revelers spent a combined $6.6 billion on food over the weekend and drank $1 billion worth of beer. All in all, the average household spends roughly $346.50 over the July 4th weekend on food, drinks, transportation and other supplies.

Freedom isn’t free, but it doesn’t have to break the bank, either. Here are some ways to celebrate the 4th of July for less than $10.

1. Host a Traditional Barbecue

According to the American Farm Bureau Federation, the classic backyard barbecue is one of the only Fourth of July ideas that is actually becoming less expensive. A 10-person cookout costs roughly $55.84, or about $5.58 per person, which is 3% cheaper than it was last year. The estimated cost of groceries includes hotdogs, burgers, buns, ribs, ketchup and mustard, chips, potato salad, chocolate milk, lemonade, and watermelon.

2. Enjoy a DIY Fireworks Display

Light up the night sky this Independence Day by setting off fireworks yourself. Retailers like OnlineFireworks.com have a large selection of buy-one-get-one-free packages that start under $10.

Fireworks injuries are at an all-time low, but it is still critical to follow all instructions and never allow children to use these devices unsupervised. It’s also important to note that fireworks laws vary from state to state and are sometimes inconsistent even among counties. Before purchasing any fireworks, check with the American Pyrotechnics Association for a directory of state laws.

3. Have Fun with Sparklers

If you’re not up to putting on a full fireworks display, opt for the slow-burning fun of sparklers. Prism Fireworks sells 72 packs of red, white and blue sparklers for $9.99.

Be warned that sparklers can and do cause injuries. Because sparklers can burn at 2,000 degrees, it’s important to hold them at arm’s length, dunk them in water before tossing them in the garbage, and always keep them separate from other fireworks.

4. Create a DIY July 4th Outfit

Start by purchasing a basic white shirt or tank top (available at Walmart for about $5), then buy or scour the house for painter’s tape, star stickers, blue and red spray paint, and cardboard. After placing 50 star stickers on the top left portion of the shirt, apply the tape in horizontal stripes on the bottom half and opposite the stars. Lay the shirt down over a piece of cardboard to protect the underlying surface, then spray paint the stripes red and the area with the stars blue. Remove the stickers and tape, and poof—you’re a patriot on a budget.

5. Fly a Patriotic Bandana Banner

Buy several bandanas in red, white and blue, and cut each one into four squares. Fold each square into a triangle and iron it to create a sharp crease. Next, attach the triangles to a long ribbon in a repeating red, white and blue pattern, and drape the finished banner loosely, like a sagging clothesline. You can get a case of 12 bandanas for $1.96 each at DollarDays.com.

6. Take a Virtual Trip to New York

A trip to New York City is expensive, but it’s free to watch America’s largest Independence Day fireworks display from the comfort of your own home. Forty thousand fireworks will light up the sky over the Hudson River during the annual Macy’s Fourth of July Fireworks Spectacular. NBC begins broadcasting at 9:00 p.m., and the first shell is set to ignite at roughly 9:25 p.m. This year marks the 45th anniversary of the event, and Macy’s promises it will be the best one yet.

7. Have a Red, White & Blue Water Balloon Fight

Although holding a water balloon fight on a hot summer day doesn’t require much structure, PartyGamesNow lists the rules for an organized July 4th water balloon toss that pits two teams against each other. You can pick up 10 packs of red, white and blue balloons here.

8. Fly a Flag

There is perhaps no better way to show your national pride than to fly the symbol of American freedom—the flag. Amazon sells big, heavy-duty embroidered flags with brass grommets for as low as $4.69. Visit the American Legion site for rules regarding how to fly, handle and dispose of Old Glory properly.

9. Make a Donation

There are tens of thousands of charities dedicated to serving the needs of veterans and military personnel, and many of them accept donations of just $10. Charity Navigator offers a comprehensive list of organizations. Donate to groups based on what they do, the military branches on which they focus or even their geographic locations.

10. Drop a Salami

Hobby’s Delicatessen & Restaurant in Newark, N.J., delivers its famous salamis to hungry troops overseas through a program called Operation Salami Drop. This Independence Day, you can share the holiday goodness with a soldier who is far from home. For exactly $10, you can drop a salami of your own.

11. Bake a Pie

Apple pie is so associated with the United States that people often joke about things being “as American as apple pie.” Better Homes and Gardens offers a recipe for a cheap, simple apple/berry pie in a jar that features a big red star made out of fruit. You’ll need the following ingredients, which cost less than $1 combined: sugar, flour, salt, butter and milk. The other ingredients—blueberries and apples—cost as little as $1.50 per pound and $1.77 per pound, respectively.

12. Print Coasters

Instead of a covered dish, consider bringing something special to your holiday barbecue—patriotic coasters. The other guests will appreciate the creativity, and the host will appreciate the lack of ring-shaped stains on the tables. Favors LTD sells high-quality, round cork coasters with several choices of patriotic imagery. They start at less than $1 each and become cheaper the more you buy.

13. Go Fly a Kite

With just a kite and a little bit of wind, the whole family can enjoy endless hours of fun this Fourth of July. Stay on theme with a patriotic motif. You can score an assortment of America-themed kites for under $10 on the Oriental Trading Company website. Just remember to supervise young children, as kites can present a choking hazard.

14. Eat Red, White & Blue Ice Cream

If you can’t find red, white and blue ice cream to enjoy on the Fourth of July, you can always top your favorite flavor off with patriotic sprinkles, like the Merica sprinkle mix, currently available on Etsy for $3.50.

Additionally, families can purchase a box of firecracker Popsicles, available in the classic red, white and blue pattern. Eight packs have been spotted for just $1.

15. Make a Flag Kebab

With 12 kebab sticks ($1.99 for 100), a pack of marshmallows (45 cents per ounce), frozen raspberries and blueberries, you can make dessert kebabs that come together to form an American flag. Use the blueberries in the upper-left corner in place of the stars and thread the other ingredients together to form the corresponding red and white stripes.

This article originally appeared on GoBankingRates.

Check out another blog here: https://blog.dollardays.com/2021/06/15/four-steps-to-easy-donating/

9 Tips to Get Last-minute Holiday Shoppers into Your Store

Thanksgiving is over, [and] Black Friday is in full swing. Is it too late for your small business to capture holiday sales? No way. A recent study by PriceGrabber shows more than half of consumers expect the best holiday deals between Thanksgiving and Christmas. With the National Retail Federation predicting holiday sales to grow 4.1% this year—the most optimistic forecast since the recession—you can still lure last-minute shoppers right up until Santa loads his sleigh. Here’s how:

  1. Start with current customers. “Small retailers should target their current customer base—those who already know and love them for their uniqueness,” says Kat Bouchard at small-business consultancy The Simple Art of Business. “Encourage these customers to ‘bring a friend to a holiday shopping party’ or ‘bring a friend and receive 10 percent off.”
  2. Maximize social media. Shop.org and BIGinsight found more than one-third of shoppers visit Facebook when researching products. “Social-media sites are powerful customer service and sales tools,” says Eddie Machaalani, co-CEO of BigCommerce, which provides online retailers the tools to launch a store and sell more. “Monitor social channels for customer inquiries, and track keywords for possible sales opportunities. Have your social profiles updated with the most current links, photos or videos of featured products, plus contact information to make the engagement experience for current and potential customers as simple as possible.”
  3. Reach out with email. “Small businesses can compete with big-box retailers around the holidays using their email list,” says Michael Wolfe, President of social media marketing company WAM Enterprises. “These are people who have opted into your updates. If you can create a catchy subject line and provide real value inside your email, people will open it and take action.” For maximum results, optimize your emails for mobile viewing.
  4. Don’t sweat “showroom-ing.” The thought of consumers using smartphones to search for cheaper prices on in-store merchandise strikes fear in the hearts of small retailers, [b]ut Deloitte data show[s] shoppers who use smartphones in-store are actually 14% more likely to buy in-store than those who don’t. When you see someone whip out a phone, quickly engage to answer questions and highlight the benefits of buying from you, whether that’s free gift-wrapping or simply getting the item immediately.
  5. Get moving. Mobile-influenced sales will account for 5.1% of retail store sales this holiday season, reports Deloitte. You don’t have to offer m-commerce—or even e-commerce—to benefit. If customers have opted in to receive text messages from you, use texting to attract them with limited-time offers or last-minute sales. [You can also] reach out to prospective customers near your store with location-based “geo-fencing” technology. “Geo-fencing allows retailers to target customers within a set radius and deliver special offers directly to their mobile device,” explains Dan Dufault, EVP of sales and marketing at payment solutions provider Merchant Warehouse, whose Genius Customer Engagement Platform, due out in January, will help small businesses accept payments and engage customers via mobile. Moasis, Yowza and NCR Silver are other location-based marketing options small businesses can implement affordably and quickly.
  6. Drive offline purchasing with online marketing. PriceGrabber says nearly 90% of shoppers will go online to research products and prices before heading out to stores. Even if you don’t sell online, take advantage of this trend by making sure your store is listed on local search directories and ratings-and-review sites. Use relevant keywords so your business ranks high in search results, and consider bumping up your budget for pay-per-click ads or Facebook ads.
  7. Offer free shipping. If you do sell online, free shipping is a must, says Mitchell Harper, co-CEO of BigCommerce. Harper cites data from lab42 that 79% of shoppers prefer free shipping to discounts on products. You can make it contingent on a certain purchase level, such as over $50.
  8. Host events—online and off. “Retailing is theater, and customers love to be entertained while shopping,” says Marc Joseph, founder of DollarDays, an online wholesaler catering to small retailers, and author of The Secrets of Retailing…or How to Beat Walmart. In-store live music, “meet the designer” events, fashion shows, children’s story hours or special shopping nights for loyal customers are just some of the events Joseph suggests. When planning an event, he cautions, weigh the costs and benefits, and be sure it won’t take up too much floor space or distract from actual shopping. For example, All American Clothing Co. is getting into the spirit with its “12 Days of Christmas” sales event online starting Black Friday. “We’ll also incorporate a ‘secret Santa’ on our website, where shoppers can find Santa for free prizes and giveaways,” says Logan Beam, Marketing and Communications Director at the family-owned company. “The 12 Days of Christmas event keeps shoppers coming back to shop for 12 straight days, while the secret Santa feature gets them looking around our website. We’ve had great success with this last-minute shopping event.”
  9. Milk the media. Tap into your connections with local newspaper reporters, radio and TV stations, and bloggers, advises Joseph. They’re hungry for holiday content, so promote yourself as a go-to spokesperson with a menu of holiday-themed topics to discuss. For example, if you own a gourmet cooking store, offer to discuss holiday menu ideas, hot cooking-related gifts, holiday tabletop décor ideas or the best gourmet gifts under $25.

Original article here: https://www.americanexpress.com/en-us/business/trends-and-insights/articles/9-tips-to-get-last-minute-holiday-shoppers-into-your-store/

Product of the Week: Halloween Sale

Halloween is just a month away, but don’t be scared if you still need to stock up on tricks and treats for one of the busiest shopping holidays of the year!

DollarDays has […] you covered, with an amazing assortment of wholesale Halloween goodies at prices so low […] it’s downright spooky.

We’ve got frightfully amazing prices on […] products like [activity books and] […] eternal favorites like white vampire fangs—even glow-in-the-dark pairs!

Don’t be afraid to dig into our Halloween closeouts for fantastic deals on a great selection of products, including trick-or-treat . bags, trendy Halloween bracelets and cheery pumpkin-themed plates.

Grandmothers Also Primary Recipients of Mother’s Day Gifts

Small-business retailers say that grandmothers, not just mothers, are […] beneficiaries of Mother’s Day gifts, and most people buy their gifts the week before Mother’s Day, according to survey results released today by DollarDays.

DollarDays is a premier Internet-based product wholesaler to small businesses and local distributors. The poll was featured on [the company’s website] and gauged the Mother’s Day sales cycle for small businesses.

“The look of a traditional family is changing,” said Marc Joseph, CEO of DollarDays. “More and more people want to recognize those who have had an impact on their lives, regardless if their technical name matches the holiday.”

According to results, 43% of retailers say their customers will buy flowers for their mom or grandma, followed by cards (20%).

The survey also shows that most people buy their gifts in advance. More than half (53%) are buying Mother’s Day items one week in advance, compared to 6% that will buy the day of. In addition, 60% of retailers said Mother’s Day is a profitable holiday for their stores, although not as profitable as Christmas or Valentine’s Day.

Joseph adds, “While many consumers complain about celebrating these ‘Hallmark holidays,’ small businesses reap the rewards and so do our loved ones.”

This survey is part of an ongoing series of DollarDays questionnaires that gauge the attitude, opinion and general business conduct of small retailers nationwide.

About DollarDays
Founded in 2001, DollarDays is the leading supplier of wholesale goods for nonprofits, businesses and betterment organizations. By sourcing affordable products, backed by exceptional service and meaningful community engagement, we strive to inspire and empower our customers to accomplish their missions to improve the lives of people around the world. Recognized as the City of Phoenix Mayor’s Office “2018 Product Exporter of the Year” and Internet Retailer Magazine’s “B2B E-commerce Marketer of the Year” for 2016 and 2017, DollarDays is headquartered in Phoenix, Arizona. For more information, visit www.dollardays.com.

Unmarried Couples Buy More Valentine’s Day Gifts Than Married Couples

Small-business retailers say they sell more Valentine’s Day gifts to people buying for their boyfriend or girlfriend, and most of the sales take place the week before Valentine’s Day, according to survey results released today by DollarDays.

DollarDays is a premier Internet-based product wholesaler to small businesses and local distributors. The poll was featured on DollarDays.com and in the company’s online newsletter.

“For years, DollarDays’ sales associates have helped retailers stock their stores with gifts and other Valentine’s Day novelties, but we were curious about their customers’ buying habits,” said Marc Joseph, CEO of DollarDays. “According to these survey results, Valentine’s Day is an important retailing holiday with specific demographics, and carrying unique items geared toward their customer can help stores compete against small and big-box retailers.”

According to results, 56% of retailers say Valentine’s Day is a big selling period for their store, with just over half (51%) saying it’s bigger than Mother’s Day.

The survey also shows that 43% are buying Valentine’s Day items for their boyfriend or girlfriend, compared to 26% for spouses and just 11% for friends. [Sixty-nine] percent of the store customers buy the week before Valentine’s Day.

“These statistics are interesting,” said Joseph. “Waiting until the last minute to buy a Valentine’s Day gift gives the unmarried sweethearts the opportunity to change the recipient of their affection. Retailers need to carry more lighthearted items that don’t put too much love pressure on a couple.”

In addition, retailers note that only 16% of customers complain about having to buy a Valentine’s Days gift compared to 82% who say they actually like shopping for this occasion.

  • 17% stuffed animals
  • 16% gift baskets
  • 15% flowers
  • 13% chocolate candy
  • 11% jewelry
  • 10% adult cards
  • 10% boxed cards for children

This survey is part of an ongoing series of DollarDays questionnaires that gauge the attitude, opinion and general business conduct of small retailers nationwide.

About DollarDays
Founded in 2001, DollarDays is the leading supplier of wholesale goods for nonprofits, businesses and betterment organizations. By sourcing affordable products, backed by exceptional service and meaningful community engagement, we strive to inspire and empower our customers to accomplish their missions to improve the lives of people around the world. Recognized as the City of Phoenix Mayor’s Office “2018 Product Exporter of the Year” and Internet Retailer Magazine’s “B2B E-commerce Marketer of the Year” for 2016 and 2017, DollarDays is headquartered in Phoenix, Arizona. For more information, visit www.dollardays.com.

Product Wholesaler Reports Growing Popularity of Cinco de Mayo Linked to Phenomenal Expansion in Latino-themed Merchandise

DollarDays, a premier Internet-based product wholesaler to small businesses and local distributors, reported today that the growing popularity of the Cinco de Mayo holiday has led to an expansion in Latino-themed merchandise. According to the U.S. Census Bureau, the nation’s Latino population stands at more than 38 million, making Hispanics the largest minority group in the country.

“As the United States’ Hispanic population continues to grow, small retailers are stocking up on products geared to that market,” said DollarDays’ Chief Operating Officer Marc Joseph. “Health and beauty products, herbal teas and medicines and greeting cards are among DollarDays’ top-selling Latino-themed merchandise. We are seeing our orders for Cinco de Mayo double year after year,” Joseph said. “It’s becoming like St. Patrick’s Day—you don’t have to be Latino to enjoy the celebration.”

Cinco de Mayo commemorates a Mexican Army victory over the French in 1862. But, in the United States, Cinco de Mayo celebrations often honor Hispanic culture.

About DollarDays
Founded in 2001, DollarDays is the leading supplier of wholesale goods for nonprofits, businesses and betterment organizations. By sourcing affordable products, backed by exceptional service and meaningful community engagement, we strive to inspire and empower our customers to accomplish their missions to improve the lives of people around the world. Recognized as the City of Phoenix Mayor’s Office “2018 Product Exporter of the Year” and Internet Retailer Magazine’s “B2B E-commerce Marketer of the Year” for 2016 and 2017, DollarDays is headquartered in Phoenix, Arizona. For more information, visit www.dollardays.com.