Small-business Advice: What Do Your Customers Want?

Ken Burgin and Elizabeth Walker have an interesting article on the Business in General blog in which they argue that too many businesses make the mistake of focusing on what they would like to offer rather than what customers would like to buy. So how do you figure out what customers want? Ask them! Burgin and Walker have some specific … Continue reading Small-business Advice: What Do Your Customers Want?

Small-business Advice: The Best Advertising You Can’t Buy

One of the hardest things for a small business can be just getting noticed. Giant corporations like Coca-Cola, Apple and Nike can spend millions of dollars advertising on the Super Bowl to a worldwide audience while you struggle to let people in your immediate community know about your products and services. Hopefully, you have at … Continue reading Small-business Advice: The Best Advertising You Can’t Buy

Frugal Living Tip: What’s Your Financial Forecast?

Every businessperson should have some method of keeping track of spending to make sure that expenses don’t outstrip income, [b]ut a new web tool called PocketSmith highlighted over at Wise Bread goes beyond tracking past expenditures to actually predict future spending and savings with its forecasting capabilities. So let’s say you’re hoping to save up … Continue reading Frugal Living Tip: What’s Your Financial Forecast?

Small-business Advice: Prudent Discounting

Welcome to the DollarDays Blog! We're excited to bring you a combination of original features and commentary on the most useful and thought-provoking small-business-related content from around the Internet. Over the next few months, you'll see us post several stories per week on a variety of topics, including: Small-business adviceSmall-business expert interviewsSmall-business profilesFrugal living tips … Continue reading Small-business Advice: Prudent Discounting