Why more consumers aren’t buying with their smartphones – August 12, 2010
A recent survey of more than 1000 PriceGrabber.com customers indicates that while many shoppers plan to use their mobile phones to assist in their holiday shopping, few expect to complete purchases via their mobile phone. Customers indicated that completing purchases through smart phone applications took too long, finding products was difficult, and credit card transactions are sometimes not permitted. Retailers should focus smart phone applications on providing customers with added convenience and cost savings opportunities.
eBay Sellers: Are You Taking Advantage of Free Listings? – Mon, Aug 09, 2010
Anyone selling on eBay should take advantage of numerous free listing specials periodically offered by the online auction house. The current promotion ending September 7, 2010 offers free listing fees on the first 100 items listed in an auction format. Though there are some restrictions to the offer, these types of cost savings can be of great assistance to sellers who have been hit hard with numerous fee increases in the last year.
DHGate.com, a leading Chinese wholesale trading platform, announces an additional 8% discount for online wholesale orders greater than $209. The discount will be automatically applied to the online ordering platform. The discount, scheduled to end in October, 2010, is intended to coincide with the peak season ordering in preparation for holiday sales.
The Advantage of Attending the August 2010 Las Vegas Off Price Show – August 9, 2010
The 2010 Off Price Trade Show is getting ready to kick off in Las Vegas, NV. This trade show is known to be one of the premiere trade shows for off price and wholesale apparel. The projected turnout is expected to be over 10,000 buyers. Find out why this show has been deemed a “treasure hunt” by industry insiders. This year, the show is expanded to include home and gift items in addition to the usual offerings of apparel and footwear. Las Vegas Off Price Trade show runs from August 15-18, 2010 at the Sands Expo, Halls A & B.
Wholesale vs Dropship : Which Is Your Best Choice? – August 12th, 2010
Starting a business online first requires finding a niche – what types of products to sell and to whom. The next decision is whether to find wholesale sources or to use a dropshipper. There are pros and cons to both methods. The pros of wholesale merchandise are higher margins, control of the product, easy promotions, and easy returns. The benefits of using a dropshipper are: easy start up, no need for a warehouse, and sellers are not stuck with products that do not sell.
August 13, 2010 No Comments
The trick to saving money on your electric bill is to look for small changes you can make. Each of these small changes may have a minimal impact on your bill, but when taken together the savings will add up.
- Turn Off Your Computer At Night
Many people leave their computers on at all times, but there are large stretches of time when the computer is not being used. Why pay to leave the computer on overnight or while everyone is out for the day? A PC Energy Report US in 2009 found that $2.8 billion could be saved each year in the US if everyone turned off their computer each night.
- Avoid Standby Power Loss
Standby power loss occurs when appliances and chargers draw small amounts of power even when they are turned off. This is what powers lights on your TV or DVD player for example. The short term cost for each devise that is left plugged in is small in the short term, but when you consider the long term cost of multiple devices, the costs add up. Some sources estimate that as much as 10% of a typical residential power bill comes from these standby losses. You can cut down this amount by unplugging devices that do not need to be on. You can make this easier by plugging things into a power strip and then simply turning off the strip.
- Switch To CFL Bulbs
Using CFL or compact florescent bulbs in place of incandescent bulbs to save money. Although CFL bulbs have a higher upfront cost, they can last 10 times as long and use 75% less energy. Replacing just five 60 watt bulbs in your home can save you over $30 the first year alone and as much as $180 over the life of the bulbs.
- Buy a Programmable Thermostat
Buying a programmable thermostat is another tip that involves an upfront cost. A programmable thermostat allow you to set a comfortable temperature while you are home and save energy on heating and cooling costs during the hours that you are out. Depending on your habits, you may save as much as $100 per year.
By making these 4 small changes, you will start to see savings on your electrical bill. What other small changes have you made to save electricity and lower your bill?
August 12, 2010 2 Comments
- Cereal Bars
This one’s a no-brainer. This kids’ snack is ridiculously easy to pack, it’s way quicker than making your own batch of rice krispie treats or something similar. They come in all sorts of flavors, so the kid who finds them in his or her lunch won’t get bored with all the flavors.
They ultimate in corn syrupy goodness, you’ll find these on the pseudo-fruit snacks aisle. Is it solid, liquid, or something in between? Actually, it’s all of the above.
If the thought of buying Gushers made you cringe in fear of the next dentist bill, you might want to go with something more natural. Raisins are nutritious, and unlike fresh grapes, they keep for a long time. You can lay in a huge supply and have yummy, healthy snacks for weeks.
- Red Bull
Ok, this one’s obviously for the older students. That is, unless you really want to try teacher’s patience.
- Pigs in a Blanket
Once the kids are finally back in school, there’s nothing a parent wants to do more than spend the afternoon cooking a fun, delicious snack for when the little darlings come home. Or not, so there’s always…
- Pizza Rolls
Even a six year old can probably figure these out. Zap, eat, enjoy. They might even manage not to make a mess with these things.
- Fresh Fruit
There’s only one main factor that determines what foods kids like to eat. That factor is sugar, and fruits are sweet enough to appeal to kids while being chock-full of vitamins, fiber and other nutrients.
- Popcorn Snack Mix
Microwave Popcorn Lung notwithstanding, popcorn is surprisingly healthy when it’s air-popped and not slathered in butter and salt. Add some other ingredients and you’ve got a great snack. Make it sweet with cinnamon sugar, some M&Ms and graham crackers, or take the salty route with pretzels and nuts.
- Chocolate Covered Stealth Health
If it’s got candy on the outside, the kids will love it. So give them chocolate covered healthy things – peanuts, raisins, almonds or even ants. Gross? Insects are actually very nutritious.
- Broccoli and Cauliflower
Hey, maybe your kid is a vegan in the making. You never know. If not, there’s probably at least one vegetarian kid at school who wants it, so long as they’re not all desperately trying to trade their crunchy lunches for sweets.
August 11, 2010 No Comments
The General Services Administration (GSA) procures all of the goods and services used by virtually every other Federal agency. It holds contracts for items ranging from office supplies to airplanes. GSA monitors all federal contracts for compliance with federal purchasing regulations, including the percentage of contracts awarded to small businesses such as yours.
GSA’s Office of Small Business Utilization works on behalf of small, minority-owned, disadvantaged, veteran, and service-disabled veteran businesses to ensure that such businesses have equal access to federal contracts. Small business technical advisors work in the national office in Washington, DC. Small Business Utilization Centers are located throughout the United States, including Chicago, Boston, Denver, New York, and San Francisco, to name a few.
The regional offices provide a variety of services geared towards helping small businesses succeed. Procurement networking sessions, roundtables, and interagency networking breakfasts provide small businesses the opportunity to network with one another and with federal agencies that may be interested in purchasing their products. Marketing strategies and techniques workshops offer valuable and viable suggestions to help you run your business.
The Office of Small Business Utilization also operates the Center for Acquisition Excellence. This on-line academy provides procurement training on your schedule. The courses are offered free of charge and can provide you with invaluable insights regarding your business. The “Using GSA Schedules” course teaches vendors and customers how to use GSA schedules. Schedules are complex contracts containing a multitude of vendors selling their supplies to Federal agencies. However, many of the schedules are not limited to Federal agency use. For example, many of the schedules are open for cooperative purchasing – a program in which state and local governments and select nonprofit organizations can access federal pricing through the schedules while eliminating the inherent costs associated with procurement. These non-federal customers can save thousands of dollars on a single purchase through the use of GSA schedules. After completing this course, you will be able to decide whether or not placing your business on a GSA schedule will help you generate sales locally. The “Governmentwide Acquisition Contracts” course teaches vendors and customers how to purchase technology and technology-related services through Federal contracts.
Finally, the Office of Small Business Utilization provides links to the Department of Defense’s (DOD) Procurement Technical Assistance Program. While GSA holds the majority of Federal contracts, DOD also contracts for many of its own supplies and services. The Procurement Technical Assistance Program will enable your business to access DOD contracting and subcontracting opportunities through Centers located throughout the United States.
August 9, 2010 No Comments
The Psychology of Prices & Percentages in Promotions – August 6th, 2010
Which sale headline is more effective in attracting customers: “25%-50% Off” or “Up to 50% Off?” According to the market research of Dr. Flint McGlaughlin of Marketing Experiments, using the language of “Up to…” is more effective in attracting customers than using a range. The reason seems to be that customers focus on the lower number making the offer appear less appealing. Additionally, using the wording “From $50” is more attractive to customers than “$50-$100.” Using market research when crafting sales offers can assist marketers in crafting more effective advertising campaigns.
E-Commerce: Are You Ready for Holiday Sales? – Aug 03, 2010
Experienced retailers know that the time to start thinking of holiday sales is at a time of year when temperatures are soaring. In fact, the holiday shopping season will be upon us in no time. Here are some tips for getting an online store ready for the holiday rush: Check website load times. Prepare holiday theme banner ads and ppc advertisements. Prepare newsletters for the holiday seasons now. Avoid last minute scrambles with advanced preparation.
Niche Marketing: What Is It And How To Find Yours – August 4th, 2010
Just what is a “niche” and how does one choose one? A niche is a distinct segment of a market. Figuring out which niche to target allows marketers to narrow focus on a particular group of customers and their preferences and buying habits. Choosing a niche can mean the difference between success and failure in e-commerce. Choosing products in a niche you love and know something about helps to make the work more interesting for the sellers. When an online seller is knowledgeable about the products, it is easier to convey authority, a crucial element of online success. Do some market research. Is there demand for the products and who typically buy them?
What’s the Big Deal with Wholesale Glassware? – August 3, 2010
Featured wholesale dealer, BigDealsOutlet.com, offers high quality glassware and cookware at deep discounts. A highlight of Big Deals Outlet’s product line is Anchor Hocking Glassware. Other lines of products offered are kitchenware, cleaning supplies, housewares and plastics, toys and games, sporting goods, and much more. Items can be purchased through their website with a $500 minimum order. One additional benefit offered is free shipping to commercial delivery addresses, a huge savings since cooking and glassware are typically expensive to ship due to the weight of these items. Residential delivery can be arranged for an additional fee of $150.
August 6, 2010 No Comments
Coupons are a fantastic way to save money on your weekly grocery trip. Of course, almost everyone is familiar with the coupon inserts found in the Sunday paper, or advertisement pages in magazines such as Good Housekeeping and Redbook that feature clippable coupons.
However, not everyone is aware that many money saving opportunities can be found online. Some websites require registration, so be ready to supply an email address where you do not mind receiving advertisements from the service.
Internet Coupon Sites
The Internet offers a wealth of resources when it comes to websites that publish printable coupons. Often these online coupons are for the same brands and savings amounts as are found in newspaper inserts. Anyone with access to a computer and a printer can take advantage of these services in order to save money on their grocery bill.
For many of these sites it is necessary to download and install a small client in order to print their coupons. This means that you will have a limited number of coupon prints available per computer. The more computers at your disposal, the more coupons you are able to print. When printing coupons at home it is also important to balance cost (toner and paper) versus savings. Some individuals are highly organized where others may find that it is wise to wait until a coupon is actually needed before printing it.
No Clip Coupons
Consumers do not always have the time and energy necessary to track down and print the best coupons out there. Or it may be that a great coupon is missed simply due to the overwhelming volume of coupons on the market. The following services allow the user to add coupons directly onto their store club cards. The electronic coupon is then redeemed automatically at checkout. It is a great way to save on time and coupon clutter, and every member of the family has access to the same savings opportunities when shopping.
Are you an online coupon user? What kind of great deals have you found?
August 5, 2010 No Comments
Enter by Aug 31st for a chance to Win!
The Ultimate Notebook Accessory Pack
NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING.
To participate in the Giveaway, participants must complete one of the following options:
August 4, 2010 No Comments
Just as summertime hits its peak and is in full swing, school preparation nips at its heels and demands time, attention and money. Why load up the kids in the family van and head to the store with its crowded aisles and spend endless hours searching for everything on their lists? Consider, instead, shopping from the comfort of your airconditioned home as the kids keep busy in the back yard. With low prices and great deals on shipping, buying back to school supplies wholesale is a great option for today’s busy family. Here are ten essentials for the back to school set that can be ordered wholesale.
Online wholesale shopping has got you covered for paper: wide-ruled, college-ruled, loose leaf filler and composition books abound for first graders through senior high.
- Pens and Pencils
If you have paper, you need something with which to write. Good old number twos are available wholesale as well as a wide variety of pens in every color.
Every year, it seems, kids clamor for new backpacks. With backpacks in all sizes, shapes and colors, your children will be able to find just the right one while you’ll be pleased with the great prices.
A great variety of colored and popular character folders are sure to please any kid. And at wholesale prices, mom will be smiling, too!
Mistakes happen! Erasers make them better. Get good quality erasers for your whole clan wholesale!
For the younger school-goers, crayons in all varieties abound in wholesale, and at these prices, you can afford to pick up some just for home, too.
Anytime kids can glue anywhere but in the house is great. Send them to school stocked and ready to get sticky!
- Math Sets
Rulers, compasses, triangles and protractors available all in one handy case. Wholesale shopping has a variety of math sets sure to suit your kids’ needs.
- Apple Corer or Apple Slicer
With prices so great, why forget the teacher? Now she can make quick work of the apples all the other kids gave her!
- Relaxing Spa Candles
Ok, so this one’s not for the kids or teacher. After getting the kids back to school in budget-wise style, mom deserves a little relaxtion. This one’s for her!
August 4, 2010 No Comments
Reducing your carbon footprint can save your small business money in a number of different days. The carbon footprint of your small business is measured in the amount of carbon dioxide it emits in its usual course of business. With the increased public awareness of the effects of greenhouse gases, your small business can not only save money through the application of green technologies, but you can also reap the benefits of advertising that your business is eco-friendly.
Savvy consumers know that they can purchase their electricity from companies that are inherently eco-friendly such as those that utilize wind turbines or solar power or those that “buy back” their carbon usage through planting trees. These consumers will also choose your business over your competition if you can show the same concern for the environment.
The low-hanging fruit on the carbon footprint tree are the obvious things. According to the US Department of Energy, new lighting technologies can reduce lighting energy consumption by 50% to 75%. Replace fluorescent lights with either compact fluorescent bulbs or fluorescent tubes to maximize savings. Light-emitting diodes (LEDs) are tremendously efficient, long lasting, and emit a high quality of light.
Trade in your old electronics for new, energy efficient appliances. Many appliances qualify for an energy rebate at tax time. If you have a kitchen for employee use, consider purchasing a new refrigerator and microwave oven. Turn computers and lights off before leaving for the day. Set your computers for a short “sleep-cycle”. A computer will automatically go to sleep after a set amount of time. Set this time to the lowest setting, as the computer is more energy efficient when it is in sleep mode. Paint the walls a light color. Not only will it brighten the space and your mood, it requires less energy to maintain the temperature of light walls than dark. Set the thermostats at 72 degrees in the summer to save on cooling costs and reset them to 68 degrees in the winter to cut heating costs.
Does your business print marketing materials such as sales flyers, product leaflets, or newsletters? Consider going paperless. Not only will you save money on your marketing budget, but also you will be able to keep your materials fresh by simply updating your web site. In today’s Internet-based society, your customers will appreciate having all of your information at their fingertips, and they will appreciate your efforts to reduce your carbon footprint.
August 2, 2010 No Comments
Sales tax debate flares up on Capitol Hill – July 29, 2010
Members of congress are meeting to discuss the Delahunt bill which mandates that e-commerce retailers collect and pay sales tax on items sold online. Proponents of the bill state that online retailers have a price advantage over traditional brick and mortar stores which presents an environment of unfair competition. A resolution which opposes the Delahunt bill has been introduced by Rep. Paul Hodes (D, NH) which holds that any federal legislation which restricts the internet’s open environment will hurt consumers and ultimately, the economy. Online retailers have differing opinions regarding the burden tax collection might have on their online conversions.
EEC Launches YouTube Marketer Education Channel – July 29, 2010
The Email Experience Council of the Direct Marketing Association launches a channel on YouTube directed at direct marketers in email campaigns. Episodes include email marketing best practices, emailing for branding, and analytics for email marketing. The content is educational, entertaining and engaging to the viewers. Additional professionally produced educational videos will be added to the initial listings in the future. Check out their Channel on YouTube.
Top-end Wholesale Goods, with a Woman’s Touch – July 27, 2010
Eve Nober of DLM is no stranger to the retail clothing business, After a career as a buyer and manufacturer of a clothing line, she decided to start her own business as a high end retail jobber. DLM acquires overstock and liquidation merchandise from major retail chains. Each item is hand inspected for quality; only the best quality items are offered to DLM customers. Their selection of top quality merchandise simply cannot be beat with big brand names such as BCBG: Max Azria, Helmut, Juicy Couture, True Meaning, Perry Ellis, and 7 for All Mankind. Customers may visit the DLM showroom to pull items or purchase lots for shipment via UPS.
Get Creative With Cross Selling to Increase Dropship Profits – July 25, 2010
Using cross selling techniques has long been an effective tactic to increase the return on investment of any sale. Cross selling is founded on the idea that a customer already in a frame of mind to buy, will likely buy more if given the right incentive. Listed are some tips for effectively cross selling to increase drop ship or website sales: Choose accessories which complement the primary item being purchased; Use loss leader items to attract customers and then introduce a target product; Bundle items together in photos to create a perception that the items should naturally be purchased together.
July 30, 2010 No Comments