August 26, 2014, 2:19 PM Reposted from InternetRetailer.com
By Bill BriggsSenior Editor
The closeout and overstock wholesaler reports its new site loads four times faster than the previous version and has logged 24% more customer registrations.
DollarDays International rolled out a redesigned web site in July and a four-week review shows a roster of positive results: an 81% decrease in its bounce rate, 24% more customer registrations, a load time four times faster than the old site and a 12% increase in average order value, the company says.
In addition to improving the web site’s load speed and general appearance, Dollar Days improved its mobile accessibility, says Marc Joseph, CEO. “One of our most significant changes was in our mobile presence. Resound Creative designed the site in a manner that allows for responsive viewing, which means our site will resize itself to adapt to any type of device, whether it’s a smartphone or a tablet,” Joseph says.
Last December, the company hired Resound Creative, a Tempe, AZ-based web design firm, to create a redesign strategy for DollarDays.com, focused on user experience and customer satisfaction, the company says.
The site redesign project included an evaluation of each marketing vendor and technology tools the company used, and led to engaging new marketing vendors. Names of those companies were not disclosed.
Dollar Days was founded in 2001 as a closeout and overstock wholesaler and now warehouses more than 300,000 products, from toys and household decor to apparel, electronics, and seasonal merchandise. It originally targeted small retailers but has expanded its customer base. “What was once a strictly B2B space is now wide open for not only businesses, but non-profits and consumers,” Joseph says. Registration is free and required to access product details and pricing.
DollarDays plans to continue using social media for a monthly merchandise giveaway. A $5,000 monthly merchandise donation on Facebook targets causes such as education, homelessness, animal welfare, elder care, teachers and students. “We have connected with a community of over 210,000 on Facebook that is like-minded. They respond to helping others and nominate teachers, shelters, schools, etc., to win the monthly giveaways,” Joseph says.
We’ve all known it for sometime; years in fact. Our website needed a facelift. Not just a cosmetic one, but one that included the new technologies that had surfaced over the years, such as mobile adaptability. We wanted to create an inviting, user friendly experience.
That said, last December, DollarDays decided it was time to begin the process. That included creating an RFP (request for proposal), which is essentially pages and pages and pages of our demands, painstakingly prepared to send to digital agencies with hope they would respond. Seriously, with a website the size of DollarDays, there was more to consider for an RFP than we imagined.
Digital agencies vetted and selected, RFPs sent. Then the wait for proposals. We received nearly a dozen of proposals, each that once again, needed careful vetting by the website committee. We narrowed it down to about four agencies that came to our offices, gave their presentations and hoped for the win. Yep, more vetting. We had to cut through the miracle (or disaster) of presentations to dive deep and determine the agency that took the time to understand our business model, identify our strengths and weaknesses and make recommendations to achieve our original goal: an inviting, user friendly experience.
The agency we chose was Resound Creative from Tempe, ARIZ. Mike Jones, principal, and our main contact, has been amazing throughout the process. His copywriter has worked hard to get the right messaging that aligns with who we are as a company, and his programmer has been more than amazing—he’s been within arm’s reach throughout the process of creating our new look. Resound Creative has simply been stellar.
In addition to the agency creating our new look, every person on the DollarDays redesign team has been in overdrive, vetting the process. Checking what’s working, what could be better, what should be added or subtracted. Whew. And as of this very moment, we are STILL vetting and preparing for the official launch on July 1.
What we know for sure, a website (any website) is ALWAYS in beta! There’s always more we can do to improve it. And no one knows better than Ryan Grange, our IT manager and programmer extraordinaire who logged hundreds and hundreds of hours to ensure the site is is a masterpiece.
Want a sneak peek? Click here. Enjoy. Let us know what you think.
You may or may not know that DollarDays has been working on creating a new website since last year. We are getting incredibly close to launching a beautiful new site that is visually appealing, easier to navigate, has a personality and is fun! Resound Agency in Tempe, Ariz has been the harbinger of our success and we could have never done this enormous feat without their amazing creative direction.
Below are a few snippets of the site so you can get an idea of what the new DollarDays site will look like. Our color theme throughout the site is orange, blue and green—with a lot of white space!! The navigation has been improved to help you find what you’re looking for must faster and easier. The products are displayed so that you can see more of them on one page and you can get a quick view of any product. Once you are logged in, depending on whether you are a consumer, business or non-profit, you can click on the correlating box and see the hottest products related to your customer type.
Pretty cool, right? We’re so excited about it. We expect to launch it to the public in early July. Meanwhile, our coders are working night and day to make it as user friendly and full of personality as they possibly can!
Feel free to leave a comment or suggestion! Pass it on!
Below is an email we received from a very special friend of DollarDays, second grade teacher Julie Ahern from Waukegan, IL, who we met through one of our Facebook merchandise giveaways where she was a winner, and we’ve stayed in touched ever since. We asked our fans to vote for her to win this award. We posted it on Facebook, Twitter and even our blog. We’re not sure how much of an impact we had, but were are so happy that she won this award AND her first trip to California!
It’s very rewarding to us that our fans took the time to help Julie win this award. A little kindness goes a long, long way!
I am very happy to share with you that, thanks to people like you and the Dollar Days’ fans, I did receive enough votes to become the American Federation of Teachers Everyday Hero Teacher winner.
This afternoon our school secretary called down to my classroom on the intercom to say that I had a telephone call. I shared that I had my students with me. She said, “It’s from AFT.” My students and I all looked at each other and I said, “Right, line up, we’re headed to the office!” I brought the phone out to the hallway and my students got to hear first hand the good news. Their loud cheers really warmed my heart. This summer I am invited to the AFT convention in Los Angeles —my first trip to California. Pinch me!
My Sincere Gratitude,
Mrs. Julie Ahern 2nd Grade Teacher Andrew Cooke Magnet Elementary School Waukegan, IL 60085
We have a new VP of Merchandising, Steve Walker, who comes from a successful background in merchandising, with the majority of his tenure at Safeway and SuperValu stores.
Steve has just completed his first week at DollarDays with flying colors! He is excited about his new position and is already making plans to “move the needle” in our merchandising department. Steve’s commitment is the value he places on relationships. He believes that “moving the needle” includes the entire team, which is why he values all relationships.
Steve’s plans for the next few weeks include calling all of our vendors to introduce himself and learn how he can best serve them as a DollarDays vendor. For those of you who would like to call Steve, feel free to phone him at 480.922.8155 ext 109 or email at email@example.com.
This is a big change for all of us—you, DollarDays and Steve. It’s an opportunity for you to voice ideas you believe will enhance the relationship, and ultimately help you sell more products. And it’s an opportunity for DollarDays to create the environment that is a catalyst for sales growth, which is great news for all of us.
A little about Steve (in case you were wondering)—he is a progressive and broadly experienced leader with a solid track record of success in merchandising. His experience in dealing with suppliers and in every facet of the retail and wholesale industry helps ensure that the DollarDays site continues to have a robust assortment of products to offer its customers. Steve is collaborative, resourceful, and innovative in driving positive impact with our vendors. Walker graduated summa cum laude with a BS in Accounting from the University of Tulsa and an MS in Management from University of St. Thomas, summa cum laude as well. Want to know more, visit his LinkedIn profile.
But this time, Marc didn’t do the writing; he was interviewed by Success Magazinefor an article they titled “Want to write a book? Our step by step guide.” Marc gave his candid advice for wannabe authors including how writing a book can ultimately help your business. You can read the article here.
DollarDays International, a premier Internet-based product wholesaler to small businesses and local distributors, and First Bankcard, a division of the First National Bank of Omaha and a leading provider of credit card and small business solutions, today announced the launch of a new small business credit card that was specifically designed with the small business owner in mind. The DollarDays Business Edition® Visa®card, which will be available to the more than 23 million small business owners throughout the nation, enables cardholders to better manage their cash flow and rewards them for all their purchases.
Small businesses can now earn reward points on all of their DollarDays purchases, as well as earn three points for each dollar spent on certain types of qualifying business expenses important to small business owners, such as phones and phone service, dining and cable television services. The rewards points can then be redeemed for cash back as a credit to the account, for travel, merchandise and gift cards. Also included is a free and simple way to track and manage expenses 24/7 online, as well as Visa SavingsEdge®, which offers product and service discounts to small businesses.
“We’ve always prided ourselves in providing DollarDays customers with the buying power of larger organizations. Now, with the new DollarDays card, cardholders can save even more money and realize greater value,” said Marc Joseph, CEO and President, DollarDays. “First Bankcard truly understands our customers and has worked with us to create a program specific to small business needs.”
According to Stephen Eulie, President of First Bankcard, the new program is a natural extension of First Bankcard’s commitment to support small businesses through value-added credit card solutions. “Small businesses help drive our economy, and we’re dedicated to helping them succeed. The new DollarDays credit card offers cardholders the rewards, services and tools they need, so they can focus on growing their businesses.”
Phoenix-based DollarDays is a leading online wholesaler of general merchandise for small and medium-sized businesses and nonprofit organizations. The organization’s more than 3.5 million registered customers have access to a wide range of business supplies at below-wholesale or bulk prices — from consumer products and household goods to apparel, electronics and seasonal merchandise, enabling them to manage their businesses economically and efficiently.
For more information on the new DollarDays Business Edition Visa card, visit www.dollardays.com/creditcard.
About DollarDays International, Inc. DollarDays International, a division of America’s Suppliers (OTC Markets: AASL), is a Web-based virtual warehouse, where small business owners and charities can find great deals on small business-sized orders for more than 290,000 consumer products — from toys and household décor to apparel, electronics and seasonal merchandise. Due to its innovative business model, DollarDays prices are not only often far below those which most small businesses are accustomed to, but the offerings include many name-brand products as well as rock-bottom pricing on overstocked and closeout items. DollarDays International helps its customers to select those items, both seasonal and everyday, which sell quickly to promote both a higher inventory turn and better margins. DollarDays’ prices are among the lowest available to small businesses. Membership is free, and any small business is eligible to shop at www.dollardays.com.
About First Bankcard
First Bankcard, a division of First National Bank of Omaha, is a leader in consumer and business card solutions. In the credit card partnership arena, First Bankcard serves more than 400 financial institutions, co-brands and affinity partners nationwide. For 60 years, First Bankcard has offered quality products and superior service to help its customers achieve their goals. Visit www.firstbankcard.com for more information.
About First National Bank of Omaha
First National Bank of Omaha is a subsidiary of First National of Nebraska, which is the largest privately owned banking company in the United States. First National and its affiliates have $17 billion in managed assets and nearly 5,000 employee associates. Primary banking offices are located in Nebraska, Colorado, Illinois, Iowa, Kansas, South Dakota and Texas.
Great news! We have recently joined forces with Bongo International to offer customers located worldwide the same unbeatable discounts and superior service that our U.S. clients have enjoyed for over 12 years. Bongo International is a well-established global eCommerce solution providing U.S. retailers access to international markets with no change to their current operations.
“As DollarDays is expanding its business worldwide, Bongo seemed like the logical choice to take us into countries where we never shipped to before. Our customers using Bongo have given us such positive feedback that we are allocating additional marketing dollars to make sure the world is aware of DollarDays’ ability through Bongo to now ship everywhere,” says Marc Joseph, company founder. The entrance into the international market couldn’t be better timing. The eCommerce industry surpassed a trillion-dollars in sales worldwide for 2012, and continues to demonstrate substantial growth. eMarketer reported for the 2012 selling year, B2C eCommerce sales grew by 21.1% worldwide, and predicted that sales will increase another 12.3% to nearly $1.3 trillion dollars for 2013.
DollarDays’ website has over 3.5 Million registered users and averages over 1,200 new customers each day. Our reduced price points enable smaller businesses to compete against larger enterprises. We also offer retail items by the piece vs. by the case as in the wholesale option. Additionally, we offer business services such as website design, drop shipping, distributorships, affiliate programs and more. Until teaming up with Bongo, the wholesale discounts were only available to clients located nationwide. These providers are now able to deliver everything retailers need to succeed in online commerce.
Through the partnership with Bongo, DollarDays is now available in over 220 countries. Bongo’s Checkout solution allows international visitors the same seamless experience as domestic shoppers. This includes a smooth checkout experience that offers the full landed cost prior to checkout so there are no hidden costs appearing at any point in the transaction. Bongo’s comprehensive solution offers a secure international checkout that is localized to the language specific to the IP address or language selection of the user. This solution also supplies shoppers with a Unified Tracking Number that is active from the domestic warehouse until arrival at the international destination.
PHOENIX, Dec. 6, 2011 /PRNewswire/ – “It’s time for us to pull together and stop the bickering and finger pointing and just help people in need,” says Marc Joseph, president and CEO of DollarDays International, a subsidiary of American Suppliers, Inc. (AASL.PK), a premier Internet-based product wholesaler to small businesses and local distributors.
As part of the company’s ongoing corporate philanthropy program, this month DollarDays.com will donate more than 1,000 blankets to homeless shelters around the country. Through the company’s http://www.facebook.com/DollarDays page, customers can enter their local shelter into a sweepstakes. Winners will be selected January 4, 2012.
“The economy is in shambles and our neighbors and fellow human beings need help. The people that help them need assistance and it’s time we stop griping and just do something,” says Joseph. “DollarDays works closely with small business owners who are so economically burdened, but they also are the most philanthropic people and we appeal to them and their customers to help out as well.”
According to Michigan State University, three million Americans, a fourth of which are children, go without shelter every night and during the winter months, the 3,235 homeless shelters and social service outlets in the Unites States are filled to capacity and working at a breaking point.
Every month throughout 2011, DollarDays has donated up to $5,000 in product to small businesses and nonprofit organizations and they plan to continue it throughout 2012.
“There’s so much noise about how to solve economic woes, but at a grass roots level, we just need to help with product, food and financial donations.”
In addition to small businesses, DollarDays services the nonprofit sector which has been the fastest growing segment of its business. Through DollarDays, nonprofit organizations have access to necessary supplies by the case that helps them stretch their donated dollars.
Joseph reports that nonprofits are buying everything from office supplies and health and beauty products to fund-raising items. Other top-selling supplies include batteries, inexpensive clothing, recognition awards and plaques, holiday greeting cards and small electronics. In fact, Occupy Wall Street ordered Army blankets.
In November, Blind Cat Rescue & Sanctuary (www.blindcatrescue.com) located in St. Pauls, North Carolina won the DollarDays $2,500 grand prize for use toward product. Founded in 2005, Blind Cat Rescue & Sanctuary provides a safe place for blind cats deemed unadoptable by regular shelters due to blindness or illness.
“Thank you so much to DollarDays.com for their wonderful contest giving us the opportunity to win $2500 of merchandise,” says Alana Miller, director of Blind Cat Rescue & Sanctuary. “This wonderful gift allowed us to buy cleaning and office supplies that will last us many months. Freeing up those funds allowed us to provide the cats with new climbers that were not in our current budget. We are so grateful to your company for their kindness!!”
Joseph adds, “Everyone has something that touches them, whether it’s animals, children, homelessness or medical issues. We just need to act on our natural impulse to help and in this hectic world with a scary economy, it’s hard to do. But like DollarDays, even a little every month helps and it’s so rewarding for everyone.”
DollarDays International is a Web-based virtual warehouse, where small business owners and charities can find great deals on small business-sized orders for more than 165,000 consumer products, from toys and household decor to apparel, electronics and seasonal merchandise. Due to its innovative business model, DollarDays prices are not only often far below those which most small business are accustomed to, but the offerings include many name-brand products as well as rock-bottom pricing on overstocked and closeout items. In 2006, DollarDays made its debut at number 158 on Inc. Magazine 500 list of fastest growing private companies and was named one-of-50 second-stage Arizona “Companies to Watch” by the Arizona Small Business Association. DollarDays’ prices are among the lowest available to small businesses. Membership is free and any small business is eligible to shop at www.dollardays.com.
DollarDays.com Survey Poll Shows Small Business Owners Already Have Decreased Revenues and Say It’s Getting Harder to Stay in Business
Phoenix, AZ — 18 April, 2011 –
More than 64 percent of small business owners polled say revenue is down as a result of increased gas prices and more than a quarter of those polled say they will have to lay off employees, according to a survey conducted on DollarDays.com.
DollarDays International, a subsidiary of American Suppliers, Inc. (AASL.PK) is a premier Internet-based product wholesaler to small businesses and local distributors. The poll was featured on www.DollarDays.com. The company frequently polls its customers about topical issues as it relates to small businesses.
According to the results, 64 percent says revenue has decreased as gas prices have increased and 58 percent say their customers are driving less which means fewer shopping excursions and they say they expect it to worsen with the upcoming summer months.
“Unfortunately, this is what we expected from this poll,” says Marc Joseph, president and CEO of DollarDays. “With the recession and increasing fuel and food prices, being a successful small business owner is incredibly tough.”
However, according to Joseph, as fuel prices increase so does online shopping. As a result, one of DollarDays’ programs is helping their customers to create robust online stores to supplement their neighborhood stores.
“The Internet is a life line for small business,” says Joseph. “Just because a small business has a website, it doesn’t mean it has a shopping function or the right products. We offer our clients a one-stop-shop for opening an online store including the technology, products and consultants to help in both online and neighborhood stores. We want small business to succeed and if people aren’t driving to them, it’s imperative for small businesses to reach customers another way.”
Joseph suggests that a recent report from Reis Inc., a real estate research company emphasizes the desperation small businesses face. According to the report strip malls and other neighborhood shopping centers, typically home to small businesses, have a higher vacancy rate when compared to malls. In fact, Reid predicts the vacancy rate is expected to top 11.1 percent later this year, up from 10.9 percent making it the highest level since 1990.
“Gas prices are expected to continue to rise and we’re headed in to the summer and hurricane months where prices typically increase so it’s no wonder there’s not much optimism. It’s a scary time.”
Survey results include: Only 10 percent of small business owners are offering financial supplements to help their employees as a result of increased gas prices;
57 percent of small business owners expect a decrease in tourism over the next three months; while 26 percent don’t expect a change and 15 percent expect an increase;
67 percent of small business owners have changed their personal travel plans as a result of higher gas prices.
Joseph says online stores are a great way for small businesses to expand sales beyond their neighborhood and at this point he says, “the only loss is in not trying.”
— About DollarDays International, LLC
DollarDays International is a Web-based virtual warehouse, where small business owners and charities can find great deals on small business-sized orders for more than 30,000 consumer products, from toys and household décor to wholesale clothing, electronics and seasonal merchandise. Due to its innovative business model, DollarDays prices are not only often far below those which most small business are accustomed to, but the offerings include many name-brand products as well as rock-bottom pricing on overstocked and closeout items. DollarDays International helps its customers to select those items, both seasonal and everyday, which sell quickly to promote both a higher inventory turn and better margins. In 2006, DollarDays made its debut at number 158 on Inc. Magazine 500 list of fastest growing private companies and recently was named one-of-50 second-stage Arizona “Companies to Watch” by the Arizona Small Business Association. DollarDays’ prices are among the lowest available to small businesses. Membership is free and any small business is eligible to shop at www.dollardays.com.
Products are offered on a limited quantity basis at exceptional pricing.
Customers will be notified in a timely fashion if an item is out of stock.
Shipping is only 18% on most products on orders over $100 to the 48 contiguous states.
S&H is $19.95 on all orders under $100 to these states.
Shipping to Alaska & Hawaii is 28%. Shipping to Canada and UK is 28% plus duties & tariffs.
Puerto Rico, & APO/FPO will incur overseas rates. If you require delivery to other locations please call for rates.
Additional Freight charges may apply on heavy or bulky products.
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Partial shipments may occur.